Tough time, is it?
Too much pressure of Sales numbers forcing you to compromise? CFO cutting your budgets and now you can’t do the marketing you planned for? And oh, HR is denying you new hiring since overheads are a problem?
You can whine all you like that you’re not doing “good marketing” because your resources are constrained, and other departments are affecting your work. Or, you can adapt your imagination and execution to do great work within those constraints.
Sales guys are pushing for what they’re meant to. The trolls in Finance are relentless in doing what they’re supposed to. HR is managing people overheads with aggressive intent. Everybody is doing their jobs. Then what’s stopping you from practicing your craft?
Stop whining and do some marketing!
crap. Amir is not even a half as intelligent as Kamala Hassan. Just watch his speech at iit …the language, thoughts etc. SMJ is only about marketing Amir….wish it was at least slightly more than that ….. being aware about the problem doesnt mean that you have solved it….that is the biggest limitation of SMJ….and that is the most dominant reason for it being crap!
yes!! it is time to innovate new frugal marketing tools….as Ducker told “business has two faces marketing and innovation”….now it is time to do innovation in marketing.